In the present world social media is playing “The” most important part in as a medium of communication among people. On the other hand recruiting good people is becoming extremely important for the companies. So, can social media play an important role in recruiting the right people for the companies? Let us now look at how important is social media in the recruiting the right people.
What is social media?
Social media compromises of Twitter, LinkedIn, Facebook and many more out of which these three are the most popular and most used social networking websites. People spend anywhere between few minutes to few hours on social media. They do it for both personal as well as professional purpose. Professional purpose includes networking, knowledge sharing, business development etc. while personal purpose includes chatting with family and friends, sharing pictures etc. Some people also look at it as a platform for exchanging opinions and ideas.
Among the various professional activities, job recruitment is one of the activities for which social media is extensively used for. Companies are looking for people with the right talent as this has become the most difficult task for the companies these days. They are spending huge amounts of money to get the right kind of people. They are trying out new methods for recruiting the right kind of people. Earlier it was said that getting the right kind of people in IT/ITeS was difficult but, these days it is difficult to get people in all areas of work like HR, Operations etc.
A company generally recruits people through referrals, giving job advertisements, hiring professional recruiters, subscribing to the database of the job portals etc. The common sources through which people are hired are through job portal database, referrals and job consultants. Hiring can indeed be called a mix of science and art.
Let us now look at how it helps the companies to recruit through social media:
Social Media websites like Facebook, Twitter and LinkdeIn have almost 500 million users who are very active. These websites are also not any country specific and have users all over the globe. Social media also lets the employer know about the nature of the person, his likes and dislikes, about his social life and what exactly his interests are. This makes it easy for the recruiters to access the nature of the person. One can also know what his achievements are and what sort of network he belongs to.
Reports show that not even 50% of the people who are present in the social networking sites are present in the job portals. Companies not just get to know the professional aspect of a person through their profile page but also their personal page is known to all. Social media when used for recruitment allows the companies to tap a lot more talent then through any other source.
Finally, it can be said that social media can be a very powerful tool for the recruiters as well as for those who are looking for jobs. Though the other methods of recruitment will still be present, Social media is bound to take the leap and provide bother recruiters as well as job hunters with ample opportunities.
A recruitment article by Dougles Chan - The Recruitment https://dougleschan.com/Business Coach
What is social media?
Social media compromises of Twitter, LinkedIn, Facebook and many more out of which these three are the most popular and most used social networking websites. People spend anywhere between few minutes to few hours on social media. They do it for both personal as well as professional purpose. Professional purpose includes networking, knowledge sharing, business development etc. while personal purpose includes chatting with family and friends, sharing pictures etc. Some people also look at it as a platform for exchanging opinions and ideas.
Among the various professional activities, job recruitment is one of the activities for which social media is extensively used for. Companies are looking for people with the right talent as this has become the most difficult task for the companies these days. They are spending huge amounts of money to get the right kind of people. They are trying out new methods for recruiting the right kind of people. Earlier it was said that getting the right kind of people in IT/ITeS was difficult but, these days it is difficult to get people in all areas of work like HR, Operations etc.
A company generally recruits people through referrals, giving job advertisements, hiring professional recruiters, subscribing to the database of the job portals etc. The common sources through which people are hired are through job portal database, referrals and job consultants. Hiring can indeed be called a mix of science and art.
Let us now look at how it helps the companies to recruit through social media:
Social Media websites like Facebook, Twitter and LinkdeIn have almost 500 million users who are very active. These websites are also not any country specific and have users all over the globe. Social media also lets the employer know about the nature of the person, his likes and dislikes, about his social life and what exactly his interests are. This makes it easy for the recruiters to access the nature of the person. One can also know what his achievements are and what sort of network he belongs to.
Reports show that not even 50% of the people who are present in the social networking sites are present in the job portals. Companies not just get to know the professional aspect of a person through their profile page but also their personal page is known to all. Social media when used for recruitment allows the companies to tap a lot more talent then through any other source.
Finally, it can be said that social media can be a very powerful tool for the recruiters as well as for those who are looking for jobs. Though the other methods of recruitment will still be present, Social media is bound to take the leap and provide bother recruiters as well as job hunters with ample opportunities.
A recruitment article by Dougles Chan - The Recruitment https://dougleschan.com/Business Coach
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