Update
your picture
The first tip is to use common sense but it is
always useful to remember to treat your profile picture on LinkedIn.
Remember that LinkedIn is not Facebook. So avoid the pictures of your last
vacation or your last evening in a nightclub, or that of your 20 years of age.
Your picture must be professional. Avoid using blurry photo, a group photo, a
photo with your boyfriend or child, a picture in which you are wearing an
outfit that you would normally be not wearing to your workplace.
Boost
your skills list
Use the hottest skills to market yourself. The
skills section is the best place where recruiters can find you easily. The
"Skills" are buzzwords that change all the time. For that
LinkedIn will help you find the right words and phrases most commonly used.
Type competence in the search box of skills and will compare this term to a
list of similar terms and offer all terms approaching your search. You can
enter up to 35 skills, so enjoy!
It is now possible to put your non-professional
skills. During your volunteer work, or when you indulge in your passion, you
can develop skills that deserve to be on your professional profile such as
writing, organizing the annual celebration of your town or your passion for
biathlon.
Complete this field of all your skills because
your profile will be found easily by your future business contacts.
Reveal
your personality
You have a passion? You are hired and doing
volunteer work for a humanitarian cause? Do it now! This will allow
recruiters or professional contacts to know how you dedicate your spare
time. That says a lot about your personality and can facilitate
others. So do not neglect this part and keep it updated regularly!
Collect
recommendations
Most people will seek new recommendations when
seeking a new position. This is a serious mistake when you are having
professional recommendations from your family or your friends over a condensed
time. Residual and by inference, it will be easy to identify and ignore by
recruiters.
So try to have good recommendations throughout
your career. This will impress prospective recruiters to see that you have
had positive recommendations on years and with different types of contacts:
clients, employers, colleagues ... Please note that recruiters prefer above all
the recommendations of senior sectors of you or your business.
Dust
off your enrolment groups
You have joined a few groups during registration
on LinkedIn or you have responded to invitations to join a group that you have
accepted out of kindness or by automation. Note that groups can be one of
the best ways to expand your network. Have a group in common with someone
who gives you a good way to break the ice with professional contacts.
Do not prefer staying in the old groups that
concern you more or that have become inactive. Join new groups that match your
professional interests today! Do not feel limited to join the group of
your business or that of your college friends, expand your horizons
through professional groups LinkedIn! If you want to do personal branding, you
must also devote time and avoid errors.
Small
list of pitfalls to avoid
Too
many friends
There is no harm to connect with your friends on
LinkedIn, but too much praise, it is always a little suspect. A
recommendation from the workplace is worth of being gold if it is sincere, but
you can get that by providing excellent work but if your sincerity is in doubt
if only once all your efforts fall by the wayside.
Link
with too personal website
LinkedIn is only for your professional life,
links to Facebook and other sites where you chat with friends and acquaintances
therefore have no place. However, if you keep a blog dedicated to your
career, and a link with it is obviously very useful.
Give
too much discretion to LinkedIn
This social network complete a lot of things
automatically, without asking your opinion - for example your work description
at the top of your profile. In some cases, this is fine, but you still do
not let other people determine what to include on your card! So think
about what needs to be in the tagline, because most users will decide whether
to continue their visit or not.
Snubbing
the groups
For each professional who is on LinkedIn, groups
bring together people from the same branch. These groups are a great
opportunity to show which capable persons are there in your area, so join them.
However, there is no need to respond to each comment, but active members
of a group are highly appreciated.
Twitter
to excess